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Thursday, April 29, 2010

Google Adsense Strategies and Tips
by: Alden Smith
Adsense is beginning to make a huge impact on the affiliate marketing industry today. Because of this, weak affiliate merchants have the tendency to die faster than ever and ad networks will be losing their customers quickly.

If you are in a losing rather than winning in the affiliate program you are currently promoting, maybe it is about time to consider going into the Adsense marketing and start earning some real cash.

Google is readily providing well written and highly relevant ads that are closely chosen to match the content on your pages. You do not have to look for them yourselves as the search engine will be the doing the searching for you from other people’s source.

You also don't have to spend time in choosing different kind of ads for different pages. Google makes it very easy for you, with no codes to mess around for different affiliate programs.

You will be able to concentrate on providing good and quality content, as the search engines will be the ones finding the best ads in which to put your pages on.

You are still allowed to add Adsense ads even if you already have affiliate links on your site. It is prohibited, however, to imitate the look and feel of the Google ads for your affiliate links. One of the things you can do, however, is to utilize Google's custom palette to customize your Google ads, making them to appear a part of the web page itself. The idea here is to match background and links to match the theme of your site. People on the internet today are trained to click on a link that is blue, and if your Google ads have the same theme as your web page, it makes the Google ads appear to be a portion of your "content."

You can also filter up to 200 URLs. This gives you a chance to block ads for the sites that do not meet your guidelines, and also block competitors. Remember that it is unavoidable that Adsense may be competing for some space on web sites that all other revenues are sharing.

Owners of small sites are allowed to plug a bit of a code into their sites and instantly have relevant text ads that appeal to your visitors appear instantly on your pages. If you own many sites, you only need to apply once. Then ,you are issued a unique "publisher ID", which can be used on any site you currently own. A small snippet of Javascript is placed on your site in the location you wish the ads to appear in, and generally speaking, the ads from Goggle will appear in minutes. This ends the hassle of having to apply to many affiliate programs, and keeping track of many different URL's and user ID's and passwords.

As Google ads are very easy to customize, and can be placed anywhere on your site you wish, you can experiment with placement, colors, and themes. Many tricks are available to the resourceful webmaster, including adding images in conjunction with your Google ads to make them more noticeable.

The payment rates can vary extremely. The payment you will be receiving per click depends on how much advertisers are paying per click to advertise with the use of the AdWords. Advertisers can pay as little as 5 cents and as high as $10-12, sometimes even more than that too. Some savvy lawyers are currently paying as high as $75 for advertising the keyword mesothelioma! And you, as the ad publisher, are earning a share of that money generated.

If your results remain stagnant, it can help if you try and build simple and uncluttered pages so that the ads can catch the visitor’s eyes more. It sometimes pay to differ from the usual things that people are doing already. Google has many tutorials, including a "heat chart" which shows you where the best placement for ads are. You will need an account to access these tutorials. Sign up for an Adsense account at https://www.google.com/adsense It is also a refreshing sight for your visitor once they see something different for a change.

It is still wise to look at other people’s information and format your Adsense in a like manner. A wise old business axiom is to "find a good business model, then copy it." Let others do the hard work for you, and learn from a successful site. Just think about it as doing yourself a favor by not having to work too hard to know what content to have. Look to sites that have high page rank, and carefully observe their layouts, their content, and placement of their ads. A little time spent doing research can put dollars in your pocket down the road.

Publishers have the option of choosing to have their ads displayed only on a certain site or sites. You can also have them displayed on a large network of sites if you so desire. Google now has the option to allow other people to advertise on your site. This only makes good sense. If you are marketing to a tightly defined niche, you can place your own ads, written by you, on site that allow this option. The choice is yours, depending on what you think will work best to your advantage.

It is important to note that you cannot choose certain topics only. If you do this, search engines will not place Adsense ads on your site and you will be missing out a great opportunity in making hundreds and even thousands of dollars cash.

Topics to be avoided includes gambling, firearms, ammunition, tobacco or drugs. If you are being offered more cash in exchange of doing Adsense with these kinds, it is just like signing your own termination paper.

With all the information that people need in your hands already, all you have to do is turn Google Adsense into your own cash cow. It all boils down to a win-win situation both for the content site owners and the webmasters or publish
http://www.for-the-record.biz, is a good source of information for the beginning marketer. We present a lot of content for those needing more information on a variety of subjects.

Wednesday, April 14, 2010

GOOGLE ADSENSE

> Introduction
>
> What is Google Adsense?
>
> AdSense is an ad serving program run by
Google. Website owners can enroll
> in
> this program to enable text, image and, more
recently, video advertisements
> on
> their sites. These ads are administered by
Google and generate revenue on
> either a per-click or per-thousand-impressions
basis.
>
> It is also an ad placement program administered
by Google, which allows
> advertisers to set up text, image and video ads
on their websites and
> measure
>
> They are also those small, small ads you see on
web pages and
>
> Adsense is considered as one of the most
powerful tools in a website
> publisher's
> arsenal. It enables a person to monetize his or
her site easily. If used
> properly, it
> can generate a very large and healthy income
for you. However if you are
> not
> using it rightly and just maximizing the income
you squeeze from it, you
> are
> actually leaving a lot of money on the table.
Something all people hate
> doing.
> You can start earning money with Adsense
easily and quickly and you will
> be
> amazed at the results you will be getting in
such a short period of time.
>
> Benefits of Google Adsense
>
> Google AdSense is a fast and easy way to
generate revenue from your
> website.
>
> Unlike FOREX there is no risk involved in
Google Adsense.
>
> There is virtually no initial amount required for
you to start earning, you
> only
> need the knowledge which this article will
teach you.
>
> You earn even in your absence and while you
sleep.
>
> You earn while doing something you like. i.e. at
your pleasure
>
> You make money once visitors to your site click
on the ads. Though Google
> does
> not disclose how much it pays per click, it sends
you a check once
> your earnings reach $100.You can then cash
your check by opening a
> domiciliary account with any Nigerian bank. In
some countries, Google pays
> straight into your bank account through the
Electronic Funds Transfer
> (EFT).
>
> Here is a list of types of websites that can
benefit most from Google
> AdSense:
>
> Great information sites with lots of content --
whether or not they have
> started generating revenue.
> Narrow niche sites that haven't yet started
generating revenue.
> Sites that provide great information about high
paying keywords.
> People who have sites with a passion for a topic
but have not yet
> created a website on that topic because they
didn't know how to earn
> money from it.
> Sites that currently use banner exchange
programs and want to start
> generating some revenue instead.
> Sites that currently offer banner advertising and
want to increase
> revenue.
> Sites too small to attract advertisers (or those
who don't want to go
> through the time and effort to find relevant
affiliate programs).
> Sites with affiliate programs that aren't
generating any or enough
> revenue.
> Sites created by products that focus on
providing excellent content and
> earning money.
>
> High traffic sites that contain sections or pages
that aren't currently
> generating revenue.
> Website publishers with extra advertising
inventory.
> In other words, AdSense allows publishers and
web designers to focus on
> what
> they are interested in and do best --producing
the content of their sites
> -without
> having to worry about finding advertisers or
affiliate programs to make
> their sites profitable.
>
> Sites That Will Not Benefit From Google
AdSense
>
> Here is a list of some of the types of websites
that won't benefit from
> AdSense (or won't be accepted to the AdSense
Program):
>
> Sites about drugs and drug paraphernalia
> Pornography sites
> Gambling or casino-related content sites
> Sites with hacking or cracking content
> Sites under construction
> Sites containing excessive profanity
> Sites with broken links
> Sites promoting hate, violence, racial
intolerance, or advocating against
> any individual, group, or organization
> Sites offering any incentives whatsoever for
users to click on the ads
> Sites that are difficult to navigate
> Sites with "excessive advertising"
> Other content-targeted or text-based ads on
the pages that display
> AdWords ads
> Sites that get no traffic
>
> other types of sites on this list will not be
accepted to the AdSense
> program.
>
> How to set up your Google account
>
> Go to http://www.google.com/accounts
> Click on Create a new account
> Fill in the required fields
> Submit the form by clicking submit
> Wait you are not done yet Read to see how to
start earning
>
> PART ONE
>
> SETTING UP YOUR WEBPAGE/BLOG
>
> What is a Blog/Webpage?
>
> What is a blog?
>
> Here are definitions of blog
>
> Blog, short for web log, an online diary written
on a computer and
> posted on the World Wide Web.
> A BLOG is a publication of personal thoughts,
experiences, and web
> links. It is updated frequently and is usually a
mixture of what is
> happening in a person's life and what is
happening on the web or in
> the media.
> Like an online dairy. This can be about and be
used for anything at all,
> it can be used for news, reviews, products etc
for a business,
> organisation etc. This is great as it helps the user
stay in touch with
> the website with new and up to date
information.
> What is Webpage?
>
> an individual page of information loaded onto
the World Wide Web.
> On the World Wide Web, a page is a single file
written with the
> Hypertext Markup Language (HTML). Usually, it
contains text and
> specifications about where images or other files
are to be placed when
> the page is displayed by a browser. A webpage
(also spelled -Web
> page) is part of a Web site.
> A document designed to be viewed by a web
browser; a website is a
> collection of web pages; this is a webpage
> web page: a document connected to the World
Wide Web and
> viewable by anyone connected to the internet
who has a web browser
>
> Getting a free easy to manage site or blog
>
> To get a free blog, go to www.blogger.com for
a free website, go to
> www.Freewebs.com or Netfirms.com or
Tripod.com.You can also get a free
> forum at Forumotion.com. But,I highly advise
you use these free services
> to
> learn the ropes. Once you are okay with the
system, you go for a paid
> platform
> after all, you want to use it to make money, so,
you should be prepared to
> invest small money to make money.
>
> I am going to teach you how to use
blogger.com to make money from Google
> adsense. Other sites is just almost as simple as
setting up Blogger
>
> Setting up your Blogger Account
>
> Go to www.blogger.com
> Sign in with your Google account (with the
email address and password
> you used in registering your Google account .
Note agree to link your
> blogger account with other google accounts)
> Complete the sign up following the instructions
given
> Choose your blog name and URL (e.g.
example.blogspot.com). Check
> whether it is available by clicking Check
availaibility If it is available
> Click
> continue That means for people to see your
blog they will type the "name
> you choosed.blogspot.com"
> Choose your template from the list given and
click submit
> You are done and can start posting you ideas
and what you love
> discussing in forums and at home.
> Posting on Your blog
>
> Go to http://www.blogger.com
> Sign in with your emaill address and password
> This will take you to the blogger home/
dashboard
> Click on New Post
> Enter the Topic and your post
> Click on Publish
>
> You can post as many as you can either once/
twice a week or once/twice
> a month. Just depending on your capacity
> Editing your blogger settings
>
> Go to your dashboard by clicking on the
Dashboard
> Click on Settings
> Edit the ones you want to edit by clicking on
the icon: Publishing,
> Formatting, Archiving etc
> Click on Save Settings after editing it.
> Note your Blog/site is now done but you have
not start earning with it yet.
> The
> next Part will teach you that. Just keep tight
and continue reading and
> practising.
>
> PART TWO
>
> SETTING UP YOUR GOOGLE ADSENSE ACCOUNT
>
> HOW TO SET UP GOOGLE ADSENSE ACCOUNT
>
> Go to http://www.google.com/adsense
> click on Sign in
> Enter your email and password as above
> Fill in the required form including the address
of your blog; Enter 300001
> in the zip/post code section and click on ENTER
Key
> Note you must enter your real Name (the one
you used to open your
> bank account) and real Address because
without that you cannot receive
> your money.
> It will take not more than 24hrs for google to
activate your account.
> After your account has been activated. A mail
will be sent to the email
> address you provided.
> Follow the link provided and sign in.
> Read the terms and conditions and click on I
agree
> You are not done yet you must create you ads
go on its simple
>
> CREATING YOUR ADS
>
> Click on Adsense set up tab
> Select Adsense for content, Adsense for search,
Adsense for
> mobile or Adsense for referral depending on
what you want to display.
> Select the required size/shape/color
> click on continue
> Set your custom channel if any( That is a name
or website google will use
> to record the performance of your ads.
> Choose a unique name for your advert if you
like and click Get code
> You are not done yet copy the code and go on
>
> HOW TO GET YOUR ADS LIVE
>
> You cannot start earning until you paste the
Google HTML/JavaScript code
> generated above in you site/blog; read on to
see how.
>
> Adding Google Ads to your Blog
>
> Step One
>
> Sign in to http://www.blogger.com account
> Click on Layout
> Click on Add page element
> Click on Html/JavaScript
> Copy the code you Generated from your
adsense account above
> Paste the code in the popped up window
> Click on Save
> Drag and drop at the position you want it to
appear
> Step Two
>
> Sign in to http://www.blogger.com account
> Click on Layout
> Click on Add page element
> Click on Adsense
> Choose the format of the ad (That is the Colour
and Size)
> Click on Save Changes
> Drag the page element (adsense)to where you
want it to be
> I recommend you choose large rectangle
(336x280)
>
> Now your ads is running check your site to view
it. But you won't start
> earning
> unless you bring visitors to your site. Keep cool
the next part will teach
> you that
>
> MANAGING YOUR ACCOUNT
>
> Once the money in your account reach $10 you
will be required to fill in
> tax
> information
>
> An air mail bearing an activation/verification
code will be sent to the
> address
> you provided when registering
>
> Updating Tax Information
>
> After your balance have reached $10 You will
be required to update Tax
> information.
>
> Simply go to your account http://
www.google.com/adsense and login
> Click on payment history
> Click on Tax Information
> Choose foreign Publisher with no US Activities
> Verify you are a Foreign publisher and Save
> Payment Verification/activation
>
> Once you receive the mail sent to your house,
open it and get a code
> written inside it follow the instructions given
there to activate/verify
> your
> account.
>
> Note you must do so because after 6months of
sending the mail and you
> didn't verify your account it will be deleted
> HOW TO GET YOUR MONEY
>
> Once your balance reaches $100 Google will
send you a check. Take the
> check
> to the bank where you opened a domiciliary
account and cash it. (
> Domiciliary
> account can be opened in any Nigerian bank
just go in and ask for it and
> their
> requirements)
>
> PART THREE
>
> Getting Your site Known and Proven Ways to
Trigger your
> Adsense Earnings
>
> Marketing your blog/site
>
> This is done to get visitors to your site. There are
many proven ways to
> get
> visitors to your site; without visitors you can't
earn anything from
> google, so,
> this is the most important aspect of the training.
Some of them are
>
> Free Search engine Submission: You can submit
you site to some big
> search engines like MSN, GOOGLE, YAHOO etc
or you use
> freewebsubmission to submit your site to up to
20 search engines
> including GOOGLE, YAHOO and MSN at a time.
> Submission of articles to Ezines: Ezines
(Electronic Magazines) accept
> articles from authors free. As an author you just
have to add your site
> information at the end of each article. This will
haul in visitors for you
> if
> your articles impress the readers. Some notable
Ezines are Ezinearticles,
> articlestree, Goarticles and many more.
> Offline Marketing: You can market your site
offline by telling your
> friends and colleagues about it, Use of posters
and banners etc.
> Email Marketing: You can pull traffic by sending
emails to friends,
> schoolmates and colleagues.
> Use of autoresponders: Autoresponders helps
you collect your visitor
> information and keep your dedicated visitors
updated with your site
> information. There are Free and Paid
autoresponders. Examples of
> autoresponders are SendFree, Getresponse,
Aweber etc
> Forum Marketing: You can market your site at
online forums. Just check
> for forums in your Niche by searching in google
or yahoo. Example of
> forums is Nairaland, Legwork forum etc.
> Exchange Banner: You can do banner exchange
with successful sites
> i.e. you put your and advert of your site in their
site and in exchange
> you
> put theirs un your site. Example of site that
does this is Linkreferral.
>
> TIPS ON IMPROVING YOUR EARNINGS
>
> Passionate topic: Once you have this, you can
then choose a topic to base
> your
>
> site on. It could be any topic-parenting, quit
smoking, acne treatment,
> self-
> improvement etc but what I highly advise
people to do is to choose a topic
> they
> are interested in because you need to be able
to constantly generate
> content for
> your site. Again, if it is not a topic you are
interested in, you may find
> that
> difficult to do. What I am saying is, write about
what you love. I know
> there are
> exceptions to this but this is my own opinion.
Choose a topic you are
> passionate
> about. ( Note discuss only one topic for each
site. Discussing multiple
> topics on
> a site will affect your earnings negatively. If you
want to discuss more
> topics
> open more blogs. See how to do so below)
>
> Opening a New blog
>
> Go to http://www.blogger.com
> Sign in
> Click on create a blog
> Follow the process as before
> You are done
> You will see it on your dashboard you can post
and do same thing you did
> in your first blog as shown before.( remember
to do everything you did
> before)
> Fresh Content: If you want to make money
from adsense, you have to
> constantly update your site with fresh content.
you also have to do that to
> be able to maximize your adsense
> earnings. What is content? The articles you have
on your adsense site. It
> is
> either you provide the content or others
provide it for you. You can also
> use
> private label rights articles on your site. You see,
the way this works is
> this. To
> get people constantly visiting your site, you
need to provide them with
> fresh
> content. You need to give them a reason to visit
your site often and often.
> If I
> visited your site yesterday and read your article
and I come there today
> and see
> the same old article, I will close my browser but
if I find something new,
> I will
> stop to read it and when I stop, there is every
likelihood that I will
> click your
> adsense.
>
> Proven Ways to Trigger your Adsense Earnings
and Smile all the Way to
> the Bank!
>
> The key to success with Adsense is the placing
of ads on pages that are
> receiving high traffic for high demand
keywords. The higher the
> cost-per-click to
> the advertiser, the more you will receive per
click from your site.
> Obviously, it
> does not pay to target low cost-per-click
keywords and place them on pages
> that do not receive hits. With all the people
getting online and clicking
> away
> everyday, it is no wonder why Google Adsense
has become an instant hit.
>
> There are two major and clever factors that
some successful webmasters and
> publishers are learning to blend together in
order to make money easier
> using
> Adsense. They are:
>
> 1. Targetting high traffic pages on your website.
If you check on your
> logs, you will discover that many of your
visitors are taking advantage of
> the
> free affiliate marketing resources and ebooks
that you are offering on your
> site.
> In simple words, your ads are working
effectively and are generating more
> clicks.It also means more money for you.
> 2. Placing Adsense links on pages that are
producing little, or better yet,
> no
> profit. By placing Adsense on a free resources
page, you will reduce the
> amount
> of potential customers being lost to other sites.
Tricky, but effective
> nonetheless.
> When made to work effectively, these two
factors are actually a good source
> of
>
> producing a minimal amount of revenue from a
high traffic page. Many
> people
> are using this strategy to pick up some extra
and cash with Adsense.
>
> Here now are some 5 proven ways to trigger
your Adsense earnings and
> smile all the way to the bank!
>
> 1. Concentrating on one format of Adsense ad.
The one format that works
> well for the
> majority is the Large Rectangle (336X280).This
same format has the
> tendency
> to result in higher CTR, or click-through
rates.Why choose this format out
> of the
> many you can use?Basically because the ads
will look like normal web links,
> and
> people, being used to clicking on them, click
these types of links.They may
> or
> may not know they are clicking on your
Adsense but as long as there are
> clicks,
>
> then it will all be to your advantage.
>
> 2. Create a custom palette for your ads. Choose
a color that will go well
> with the background of your site. If your site
has a white background, try
> to use
> white as the color of your ad border and
background. The idea to patterning
> the
> colors is to make the Adsense look like it is part
of the web pages. Again,
> This
> will result to more clicks from people visiting
your site.
> 3. Remove the Adsense from the bottom pages
of your site and put
> them at the top. Do not try to hide your
Adsense. Put them in the place
> where
> people can see them quickly. You will be
amazed what the difference
> between
> Adsense locations can make when you see your
earnings.
> 4. Maintain links to relevant websites. If you
think some sites are better
> off
> than the others, put your ads there and try
maintaining and managing them.
> If
> there is already lots of Adsense put into that
certain site, put yours on
> top of all
> of them. That way, visitors will see your ads first
upon browsing into that
> site.
> These are some of the tips that have worked
well for some webmasters who
> generate hundreds and even thousands on their
websites. It is important to
> know though that ads are displayed because it
fits the interest of the
> people
> viewing them. So focusing on a specific topic
should be your primary
> purpose
> because the displays will be especially targeted
on a topic that people
> will be
> viewing already.Note also that there are many
other Adsense sharing the
> same
> topic as you. It is best to think of making a good
ad that will be
> somewhat
> different and unique than the ones already
done. Every clickthrough that
> visitors
> make is a point for you so make every click
count by making your Adsense
>
> something that people will definitely click
on.Tips given by those who
> have
> boosted their earnings are just guidelines they
want to share with others.
> If
> they have somehow worked wonders to some,
maybe it can work wonders for
> you too. Try them out into your ads and see
the result it will bring.If
> others have
> done it, there is nothing wrong trying it out for
yourself.
>
> I tell you, you can make real money with the
Google Adsense Program just
> like
> Jason Calacanis who makes $1million in adsense
earnings.
>
> Niche Marketing/Blogging
>
> One of the most profitable ways of making big
time money from Google
> Adsense is from Niche blogging. You search out
the hottest niche and start
>
> blogging on the. There are many ways to get
information about the hottest
> topics/niches online. Just check
Inventory.Overture.com,
> google.com/trends/hottrends, free
keywords.wordtracker.com,
> magazine.com, buzz.yahoo.com, 50 lycos.com
and more just get to these
> sites, they will tell you the most sought for
keywords and topics, then you
> can
> utilize the information gotten to know which
topics to base your blogs.
>
> Please we plead you put
> everything to practice and we await your
success story.
>
> *Any unauthorized USE of this material will be
reported to the appropriate
> authorities